A Trick Learned From A Psychology GENIUS That You Can Use On Your Résumé To Convert Job Postings Into Job Offers…

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CLICK HERE for more Resume Tricks!I am going to give you one of the BEST Resume strategies that I have ever learned… and I actually picked it up from a book written by a psychologist by the name of Robert Cialdini called Influence which is a NY Times, USA Today, & Wall Street Journal Best Seller.

And what I am going to deliver to you is what I believe to be the STRONGEST resume strategy that I’ve ever used…

Now before I do, I’d like to talk about how I came across this little secret of mine…

The resume actually has multiple purposes but for this training video, we’ll talk about its primary purpose aside from making YOU stand out… and that is to convert JOB POSTINGS into INTERVIEWS.

I used to have friends and teachers who would tell me getting hired is just a numbers game… just keep on going on interviews and eventually someone will hire you…

So for about a month, I went home, sat down in front of my computer and applied to probably 50-60 jobs and I would maybe get 1 or 2 call backs at best. Which really frustrated the hell out of me! I always said to myself, “There’s gotta be a better way to do this! How can I go on more interviews if no one ever calls me back??”

So I made it my goal to get really good at using my resume as a vehicle to convert job postings into interviews by using a whole new approach that I learned from Robert Cialdini’s book Influence…

In his book, he talks about a concept called Social proof.

If you’ve never heard of this concept before, Social Proof is basically the idea that whenever we’re in situations where we don’t know what to do, our brains will default to relying on the behaviors of others to determine what course of action to take…

In our everyday life, we see this in the form of word of mouth and friend referrals.

I mean think about it… When you want to buy a book on Amazon or rent a DVD on Netflix what is one of the biggest factors that would influence your decision on which book or dvd you want to take home?

It’s the feedback or testimonials that were written based on the experience of real people.

If you see a book or dvd that has zero ratings on it, you’re less likely to take the leap and get it when compared to a book or dvd that has 5 stars or even 1 star on it.

Now then, how can we use social proof on our resumes and get more job interviews faster?

Include testimonials on your resume!

You see we can use the same strategy on our own resumes. After all if it works for multi-multi-million dollar companies like Amazon and Netflix, then it can work for us as well.

Most employers, when they look at your resume they see only what YOU say about yourself, so its hard for them to trust you since most of the time people embellish what they have on their resumes anyway.

This isn’t new for most Employers… (and is also the reason why all the GOOD companies make you go through the really intense interviews to see if your for real or not)

And another thing: There’s allot of psychology that goes on behind the scenes as well. Thanks to businesses like Amazon and Netflix who’ve already trained their customers to respond positively to testimonials, people AUTOMATICALLY feel more trust when they see it. Sure there might be some skeptics out there who say testimonials are fake or they never trust testimonials or whatever, but if you’re really in the market to make a big purchase… choosing a product that has already been proven to work by others could only to be your advantage when compared to the alternative of taking a gamble on something that no one has ever heard about.

Are you starting to see how powerful it can be to have social proof in the form of testimonials on your resume?

OK, good…

So piggyback off of people’s pre-programmed behavior and use this technique to your advantage. Click here to learn more resume secrets like this one!


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